The act of giving will become part of a fun and donor-friendly event on May 11 when UC Santa Cruz launches its first-ever Giving Day.
With the clock ticking for 24 hours, Giving Day will showcase more than 50 projects all across campus. Students, faculty, staff, alumni, and friends are reaching out to invite prospective donors to support favorite projects during this concentrated online fundraising drive.
The givingday.ucsc.edu site will go live at 12:01 a.m. on May 11 for donors to make gifts. Before then, visitors to the site can preview the featured projects, which range from a research program that weighs elephant seal pups to a poetry-writing workshop for students.
“Giving Day highlights the importance of philanthropy to the future of the university,” said Chancellor George Blumenthal. “On behalf of our students and campus, we invite our alumni and friends the world over to join us on May 11.”
Videos, social media, an event page on Facebook, and the hashtag #gameonucsc are among the tools project teams will be using to spread the word about Giving Day.
Incentives to give on May 11 include matching funds provided by supporters of the Quarry Amphitheater, Girls in Engineering, Hermanas Unidas, the Dickens Project, and other projects and programs.
Follow the action on May 11 at givingday.ucsc.edu, where gifts will be tallied in real time and matching-fund challenges will be posted. The site will also showcase donor news and pop-up events taking place on campus and in Santa Cruz.
“Giving Day is a great way to make philanthropy fun and participatory to a wider audience,” said Keith Brant, vice chancellor for University Relations. “Donors are increasingly giving online and relying on social media to share their messages. This seems like the right time for us embrace that trend in a bigger way at UC Santa Cruz.”
On Giving Day, online donors can support any campus fund they choose, whether or not it is a featured project. Gifts can also be made in person, by phone, or by check. For more information call 831.459.2489 or email givingday@ucsc.edu.
All Giving Day gifts support the Campaign for UC Santa Cruz.
The Campaign for UC Santa Cruz supports excellence across the university through increased private investment in the people and ideas shaping the future. It is bringing critical new resources to each academic division, and to signature initiatives in the Student Experience, Genomics and Health, Coastal Sustainability, the Institute of the Arts and Sciences, and Data Science Leadership.
