Welcome visitors to campus this spring

To: UCSC Staff & Faculty

From: Michelle Whittingham, AVC Enrollment Management/Director of Admissions

With spring approaching, the campus will host more than 8,000 visitors in March and April. In the admissions process, spring is an important time of year for prospective frosh and transfer students as they make decisions about where to enroll. Students continue to show a strong interest in the campus, our excellent faculty, and undergraduate research opportunities as well as the unique college system. More than 36,000 applications were received for fall 2011.

To support admitted students in their university decision-making process, the Admissions Office is again inviting admitted students and their families to learn more about the campus during the annual UCSC Spring Spotlight from April 14-23, including specific sessions for transfer students on April 22. Additionally, students can schedule a campus tour through the online registration system; admitted students can reserve a spot during Spring Spotlight and other prospective students can reserve a regular tour.

We continue to expand yield efforts with on-campus and online activities. This year, admissions is hosting a virtual Spring Spotlight experience on April 28 through a Web-based college fair at CollegeWeekLive. Newly admitted students in California and beyond will have the opportunity to learn more about our academic, campus, and student life programs through online text and video chats. Admissions is also continuing to partner with student-initiated outreach efforts; student organizations play an important role in outreaching and welcoming admitted students to the campus.

Our many visitors this spring will be curious about university life and academic opportunities and may ask you questions as they tour the campus. Please be friendly and patient—your helpfulness will affirm the positive qualities and character of the UCSC community. Also, if you notice individuals or groups that seem lost, please help them find their way. If you have other questions or see areas around campus that need attention, please contact Beatrice Atkinson-Myers in admissions (hfrogg@ucsc.edu or 459-2352) and she will work with the appropriate unit(s) to help create the best possible experience for visitors. Finally, all campus Web sites will see increased traffic in the coming months; please take a moment to consider the online presence of your department or unit and find ways to ensure an interesting, accurate, and current presentation of our campus and programs.
For more information, a complete outline of the campus spring yield events is available online. Thank you in advance for your continued partnership in yielding the best undergraduates for fall 2011.