UC Santa Cruz professor of Film and Digital Media B. Ruby Rich was featured in June on the cover of the San Francisco Chronicle’s Sunday Datebook pullout arts section.
Reporter Meredith May notes:
“Film professor and renowned critic B. Ruby Rich has the uncanny ability to recognize cultural history in the making, then coin it.
"Cinefeminism" and "new queer cinema" are both classic Rubyisms.
Her books, articles, film festival talks and lectures at UC Santa Cruz are filled with intellectual theories about how the cinematic landscape is being altered by Hollywood's traditional outsiders: gays, women, independent and foreign filmmakers.
But privately, she'll tell you that the first movie to truly shake her was Psycho.”